Friday 16 May 2008

Hip, Innovative, Madonna, Airline, Atlantic...

Apparently these are some of the words that are most associated with the brand Virgin.


An online project by Noah Brier tries to capture brand perception by having people like you and me tag brands with words/phrases that pop up in our heads when we hear the brandname.

Some of the things you can do on the site are:

  • View the words/phrases that people have associated with popular brands

  • Tag brands with your word/phrase association

  • Guess the brand by looking at its tags
Go, have some fun at Brand Tags.

1 comment:

Anonymous said...

Thanks for the shout out, glad you like it.